Why do attractive political candidates win?

Nov
03
2:55

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We’ve often heard (or observed) that physically attractive political candidates tend to win elections.  Political operatives have always assumed that this is because of the “halo” effect that we subconsciously attribute to attractive people — we assume they are more talented, intelligent, honest, etc.

According to an article in the journal Psychological Science, the explanation is different.  The degree of advantage an attractive political candidate gets depends on how concerned the voting population is with disease at the time.

Read more in this article in the New York Times.

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